What you can do
Team Pride and Stonewall's Rainbow Laces Campaign


Promoting equality for LGBT fans and players in sport




The TeamPride coalition is a group of major global organisations including Aon, adidas and Aviva, who are supporting our Rainbow Laces campaign to promote equality for lesbian, gay, bi and trans fans and players in sport.

The campaign aims to raise awareness of the problem of homophobia, biphobia and transphobia in sport and build support among fans, clubs, players, leagues, governing bodies and sponsors for LGBT equality in all sports, at all levels.

The TeamPride coalition is an integral part of the campaign, providing investment to:

  • Produce resources for the campaign
  • Enable outreach and training for grassroots sports clubs
  • Increase engagement with clubs and players

Aon is proud to be a part of TeamPride and I firmly believe the group holds an enormous ability to influence the sports industry. There is still much more we need to do before all LGBT people can live freely as themselves. Sport unites us all and TeamPride and Stonewall are committed to making sport everyone’s game by raising awareness of these issues this November.

Phil Clement, ‎Global Chief Marketing and Communications Officer, Aon

As part of this commitment to grassroots sport, TeamPride is the main sponsor of the world’s most successful LGBT football club, Stonewall FC, who play in the FA Middlesex County League, the London Unity League and the GFSN Cup.

  • Stonewall FC

  • Photography by Henry Knock

  • Photography by Henry Knock

  • Photography by Henry Knock

TeamPride will be formally launched at the beginning of a major campaign weekend in November, in which clubs and players will join fans in wearing Rainbow Laces and organising dedicated displays of support to show they stand by the side of LGBT sports people at all levels. 

It will be supported by a media campaign and high-profile video launch.

Find out more

If you are interested in joining TeamPride, please contact Kimberley Mitchell at kimberley.mitchell@stonewall.org.uk or 020 7593 2826.